Limited Edition Merchandise

Japanese marching bands Orange Devils and Emerald Knights will take the stage in Taiwan this December for a joint performance. In collaboration with the General Association of Chinese Culture, NOVA DESIGN was commissioned to create a commemorative gift set for this highly anticipated 2025 Taiwan Tour—capturing the energy, passion, and emotional resonance of the event.

CLIENT 客戶

National Cultural Association of Taiwan（NCAT）

SCOPE OF WORK 專案內容

Guided by the concept “Recreate the Moment,” the design centers on the imagery of a performance stage, complemented by interchangeable character and instrument components. This allows fans to assemble and personalize the scene, reliving the vibrancy and spectacle of the live performance.

Positioning the packaging itself as a key feature, the design incorporates illustrated backdrops of iconic venues from the 2025 Taiwan tour—including Taipei Heping Basketball Gymnasium, Kaohsiung Weiwuying Concert Hall, Chiayi Cultural Affairs Bureau Concert Hall, and Ximending Zhongshan Hall Plaza—arranged within a continuous panoramic composition. In doing so, the box transcends conventional packaging, becoming an extension of the overall experience and a vessel for lasting memories.

A die-cut opening on the top of the box offers a glimpse of the stage, whether the package is open or closed, while the side-opening structure evokes the feeling of a performance curtain rising once again.

Dynamic, interchangeable illustrated pieces allow users to rearrange characters and formations freely, recreating their own most memorable moments from the tour. The thoughtfully designed limited-edition set becomes more than packaging—it serves as a keepsake for preserving shared experiences.

※ The following elements in this project were not designed by NOVA DESIGN:

The thematic titles「2025 台灣遠征」、「吹響友誼舞動青春」
The official emblems of both schools
Illustrations of band members in orange and green uniforms

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